Student Recruiting Firm Stays on the Fast Track

Student recruiting? That’s right. Very much like how recruiters and private employers compete for top employee talent, colleges and universities vie for top students. Enter TargetX – whose longstanding efforts have been aimed at increasing student recruitment and building student recruiting technology. They were recently ranked again as one of the fastest growing private companies in the U.S. for the fifth consecutive year by Inc. magazine.

“To make the Inc. 5000 list for five consecutive years is a testament to the talent and commitment of the people on the TargetX team,” said CEO Brian Wm. Niles.  “They make it possible for us to offer the industry’s leading technology, along with best-practice support and consulting so necessary today.  Clients respect and value our products, but it’s our knowledge and experience in college admissions and marketing that they cherish most.”

Founded in 1998, TargetX has grown from a simple email marketing company for colleges and universities into a specialized student recruiting company that offers advanced systems to schools that are very much like the applicant tracking and recruitment technology platforms used by private employers.  Their cloud-based Student Recruitment Manager (SRM) system is built on the highly regarded Force platform of Salesforce, the global leader in Customer Relationship Management.

Additionally, TargetX has been recognized as a national leader in delivering best-in-class consulting services that encourage relationship building between schools and students. “No other company offers the breadth of technology and services to recruit today’s Millennial generation,” said Niles.  “During these challenging times for higher education, having such a skilled and experienced team puts us in position for continued growth and success.”