Recruitment Advertising Firm CKR Interactive Wins Competition

 CKR Interactive – a recruitment advertising  agency, just won a national website redesign competition hosted by the National Association of Health Care Recruiters (N.A.H.C.R.) The N.A.H.C.R. serves more than 800 hospital and health system members and works to promote the expertise and influence of health care recruiters.

The competition was aimed at increasing the value and effectiveness of the N.A.H.C.R. website, ideally providing accessibility and driving user engagement. CKR Interactive’s results surpassed expectations and won the title. The criteria for qualification insisted that the design:

• Engage visitors immediately and make it easy for existing members to find information
• Drive membership through increased visibility of prospective member content
• Help members and visitors connect with NAHCR via social media channels
• Provide prominent space for fresh content and continual updates
• Integrate video testimonials
• Clarify the association’s brand and key messaging

“[The] N.A.H.C.R. provides tremendous value to its members through a broad range of resources and training programs. We wanted the design to increase the visibility of those resources and to emphasize the benefits of membership through testimonials and easy-to-find details about member categories,” said Interactive Services Director Brandon Spencer in a recent press release.

CKR Interactive provides global marketing initiatives for a diverse range of clients around North America, Europe, Australia and Asia. As an international recruitment agency, CKR is prepared to offer clients first-class, integrated advertisement solutions.

The N.A.H.C.R. revealed CKR Interactive’s winning design during its national conference, Image 2011 — Embracing the Health Care Evolution. N.A.H.C.R. plans to launch the new site in September 2011.